“When one of my patients is diagnosed with diabetes I tell them they have it, and me, their pharmacist, for life. I view my role as that of life support, knowledge base, confidante and conscience. For the patient in denial, I try to ensure I provide education at their level of comprehension so that they may make an informed decision on how they approach their disease. My gentle persistence reminds them I am concerned for their well-being as a pharmacist, friend and neighbor.”